Brand identity and promotional material for Nordisk designfest, a fictional design festival based in Helsinki, Finland.
Design and brand an online presence for a festival event - design a website and branding collateral to promote the event.
The branding was inspired the midnight sun, which can be experienced during the summer months in Nordic countries. The superscript ‘º’ also has links to bearing north, emphasising the connection to Nordic countries. To complement the logo, I designed a pattern featuring iconography and symbols commonly associated with Nordic countries.
For this project, I branded the festival, produced a website design and designed various marketing/festival related items, including a poster series. The poster series focuses on Nordic design by using bold and striking images of Nordic product design to sell the festival itself.